# Step 3: Add Follow-Up Emails and Delays



In this step, you'll add **additional emails** to your HubSpot sequence and set **delays** (in business days) between each step. You can repeat this for as many follow-ups as you need.

## Add Another Step to the Sequence [#add-another-step-to-the-sequence]

<Frame>
  <img src="/images/email-sequences-hubspot/6.png" alt="Add new sequence step" />
</Frame>

1. In your sequence, under **Steps*&#x2A;, click the &#x2A;*+** button to add a new step
2. Choose **Automated email** (or the step type you want)

## Edit the Follow-Up Email [#edit-the-follow-up-email]

<Frame>
  <img src="/images/email-sequences-hubspot/7.png" alt="Edit follow-up email" />
</Frame>

1. Click **Edit email** on the new step
2. Either **create a new template** or **use an existing one**
3. Add personalization tokens and your meeting link the same way as in [Step 2](/guides/email-sequences-hubspot/step-2-hubspot-sequence) (Insert → Personalization tokens, Insert → Meetings)
4. Save the template when done

## Set the Delay Before This Email [#set-the-delay-before-this-email]

<Frame>
  <img src="/images/email-sequences-hubspot/8.png" alt="Set delay in business days" />
</Frame>

To control how many days pass before this email sends:

1. Click **Delay** on the step (or in the step settings)
2. Set the delay in **business days** (e.g., 2, 3, or 5 business days after the previous step)
3. Save

<Tip>
  Typical patterns: 2-3 business days between the first and second email, then 3-5 for later follow-ups. Adjust based on your audience and how many touches you want.
</Tip>

## Repeat for More Follow-Ups [#repeat-for-more-follow-ups]

For each additional follow-up:

1. Click &#x2A;*+** to add another step
2. Click **Edit email** and set the content (new template or existing)
3. Click **Delay** and set the number of business days
4. Save

Your sequence might look like:

* **Step 1:** Automated email (sends immediately when enrolled)
* **Step 2:** Delay 2 business days → Automated email
* **Step 3:** Delay 3 business days → Automated email
* **Step 4:** Delay 5 business days → Automated email
* (Optional) &#x2A;*Step 5:** Task or other action
